Shopping at

I recently discovered Rooi and I was super impressed with how many great brands they stock, and I even discovered some new brands too! So I thought I’d share with you some items that I picked up and also wishlist! I say wishlist, I mean the shopping list that I’m slowly working my way through… shhhhhh DON’T TELL Michael! He already thinks I have a shopping problem!

Rooi really do have something for everyone, whether you’re looking for a gift or to update your stationery range.

Here’s some brands to watch out for:


I’d never heard of them before but they do a range of products inspired by Scandinavia and the packaging is amazing! I just hope when I order the products they will be as good as they look and sound!


I came across Paddywax in a little shop in Wells-Next-to-Sea and I majorly regret not buying a candle as they smelt amazing and I knew how well it would go in my home. I was very kindly gifted one from Rooi and yes I will be picking up many more! I love the rustic vibe of the candle, it’s not like any other candle I own. used to be sooo hard to find over here, they were mainly in America. All their stuff is really stunning with fun funky colours! I am so glad Rooi stock them now. This could be dangerous!

Keith Brymer Jones

I’ve been a fan of his kitchen stuff for a while now, I just love the simplicity of it! I have the butter dish and the spoon holder already and I’d love to add more of the range into my kitchen. Definitely make sure you check them out!

Kate Spade

Let’s be honest, I LOVE Kate Spade and have done for years! I’ve been after a travel mug of hers for ages, they’re so useful in the morning when I’m heading out on the train or a long car journey. I’m so glad I found this lovely colourful one.

My Wishlist / Top Picks:

It’s so nice that Rooi sell such a big range of so many great brands where you can pick them up all in once place.

The best news for you guys is you can get 20% OFF full-priced products by using my code 20SOPHIEKATE. So if you’ve spotted something on here you fancy or just want a browse, you totally should treat yourself ?

Disclaimer: got in touch with me and let me know about their website I was so impressed. They kindly let me choose a couple of products to try out their experience and I chose the Paddywax candle and the Kate Spade mug ? I’m so glad I found out about the website as I genuinely will be using them in the future.

Some of the items mentioned and photographed are ones I already owned but are products they stock. As always, my views are my own honest opinions. If you use my 20%-off code I do earn a little commission for recommending you, which all helps keep my blog going so I can spend more time creating content and sharing what I love.